Customer Relationship Management

Keppler Offshore & Marine CRM Strategy By: Ishita Mehta Oct twenty-sixth 2012 aft(prenominal) our presentation on Keppel O&M adumbrate its current situation by the bases of arise compendium and the current challenges it faces, I would now like to advert a few solutions/steps we can take to takings the challenges organism faced; by the means of customer blood management. To in short summarize, the challenges faced by the company are: 1) indwelling : a) Attracting and attaining capableness skilled employees b) Retention of staff 2) External a) Retention of customers / customer Satisfaction b) Attracting investors and shareholders INTERNAL Rapid industry growth, high expertness jobs requirements, an aging workforce, constraints on endowment fund supply and increasing technical complexity arising from declining return rates in the field globally have been set as key factors contributing to the natural endowment shortage in the industry. But acquiring the right talent is the key to sustaining deed growth, and long-term profitability. (ANDERSEN, K.

(2007) Workplace reputations: lessons from Scandinavia. Paper presented to the eleventh Annual concourse of the Reputation Institute, Norwegian School of Management. Oslo. 13 June. hypertext transfer protocol://wwwreputationinstitute.com/conf/oslo2007_conference). Strategic Employer Branding: To come about and attract the best and the brightest workforce, compa nies will need to have an hypnotic employee! apprize proposition for employees. An employee value proposition (EVP) is the overall pick up a company offers to its employees in return for their productivity and performance. (http://www.event-mgt.com/graebel/landingpage-transform/assets/files/Graebel%20Whitepaper-EmployeeValueProp_LR.pdf) Although Keppel O&M already enjoys the leadership position in the industry, it doesnt necessarily mean they will be the Choice...If you regard to get a upright essay, order it on our website: BestEssayCheap.com

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